Saurav Chhabra

Search Engine Optimization (SEO): Optimization of a website's content, keywords, and architecture for higher search engine rankings

Search Engine Marketing (SEM): Promoting a website by using paid advertising on search engines to raise the website's profile and attract new visitors.

Content creation and blogging: Developing engaging and valuable content for websites, blogs, and other digital platforms to attract and retain audiences.

Writing marketing copy: Crafting persuasive and compelling copy for advertisements, landing pages, and other marketing materials.

Email marketing: Creating and managing targeted email campaigns to nurture leads, engage customers, and drive conversions.

Conversion Rate Optimization (CRO): Analyzing and recommending areas of improvement for enhanced effectiveness on your website or digital marketing efforts to increase the percentage of visitors who take a desired action. 

Marketing analytics: Analyzing and interpreting data from various digital marketing channels to measure performance, identify trends, and inform future strategies. These tools include Google Analytics 4, Looker Studio, Tableau, and Analytical dashboards from social media handles.

Communication: Effectively conveying ideas, collaborating with team members, and presenting results to stakeholders.

Project management: Organizing and overseeing digital marketing projects from inception to completion, ensuring timely delivery and optimal results.

Pay-per-click (PPC) advertising: Managing paid advertising campaigns on platforms like Google Ads and Facebook Ads to drive targeted traffic and conversions.

Mobile marketing: Developing and executing marketing strategies specifically tailored to reach audiences on mobile devices, such as smartphones and tablets. 

E-commerce strategies: Implementing marketing tactics to drive online sales, including optimizing product listings, managing online reviews, and creating promotional campaigns.